Original Article
The Effect of Ethics-Oriented Leadership and Political Skills of Digital Organizational Developments on Accounting Students' Perceptions

Samira Zare Asl; Mohammad Kiamehr

Volume 4, Issue 7 , July 2023, Pages 1-20


  Purpose: The purpose of this study was to investigate the effect of ethics-oriented leadership and political skills of digital organizational developments on accounting students' perceptions. Method: The study population in this study was accounting students in Shiraz. The statistical population of this ...  Read More

Original Article
Designing a Model for Digital Citizenship Education Curriculum for Mental Retarded Students

Seyedeh Maryam Tayebi Masoleh; Kambiz Poushaneh; Ali Akbar Khosravi Babadi; Hamid Reza Reza zaheh; Ahmad Ramezani

Volume 4, Issue 7 , July 2023, Pages 21-39


  Purpose: The aim of this study is to model a citizenship education curriculum for students with special needs for digital citizenship education.Method: The qualitative methodology of the grounded theory approach has been used. The statistical population is experts and specialists in special curriculum ...  Read More

Original Article
Innovation Strategy Based on Industry 4.0 and Digital Transformation in SME Companies in Iran

Adel Sepehr; Manouchehr Manteghi; Vahid Baradaran

Volume 4, Issue 7 , July 2023, Pages 41-58


  Small and medium enterprises (SMEs) have become a vital factor for national competitiveness and firms and companies, and the world is increasingly moving towards a knowledge-based economy. Innovation and technological changes are strongly influenced by the country/place where they occur. The main purpose ...  Read More

Original Article
Investigating the Impact of Media on Smuggled Cosmetics and Toiletries Consumption

Mina Abdolalizadeh; Bita Shahmansoory; Robabeh Pourjebeli

Volume 4, Issue 7 , July 2023, Pages 59-82


  Purpose: The spread of consumption in this day and age has gone so far that today it is considered an indicator of lifestyle and even some  find modern life without consumption meaningless and unthinkable. In this regard, since the consumption of smuggled cosmetics in West Azerbaijan province has ...  Read More

Original Article
Developing a Model of Transparency for the Parliament of Iran Based on the Right to Information and Open Data

Hadi Berenjimarian; Hamid Reza Rezae Kalidbari; Karim Kiakojouri

Volume 4, Issue 7 , July 2023, Pages 83-108


  purpose: The purpose of this research is to provide a model of transparency in the Islamic Council of the Islamic Republic of Iran (with the approach of digital governance in the context of information technology). Method: The type of research is based on the fundamental objective, which is a mixed approach ...  Read More

Original Article
Analysis of ResearchGate Network based on Suitable Scientific Assessment Tool: A Systematic Review

Maryam Tavosi; Nader Naghshineh

Volume 4, Issue 7 , July 2023, Pages 109-143


  Purpose: Accurate scientific evaluation of researchers by ResearchGate network is still ambiguous. This systematic study seeks to shed some light on this issue.Methods: The study was conducted with a systematic review of the previous studies (articles or reports). The analysis of documents was performed ...  Read More

Original Article
Designing the Process Model of Content Marketing with the Approach of Strengthening the Customers' Purchase Intention in the Keshavarzi Bank Services

Abdul Rahim Noroozi; Rasool Sanavifard; Ali Asghar Eyvazi Heshmat

Volume 4, Issue 7 , July 2023, Pages 145-170


  Purpose: This research aims to design and explain the process model of content marketing with the approach of strengthening the customers' purchase intention in the field of Keshavarzi bank services.Method: This research is applied in terms of purpose, exploratory in terms of approach, and mixed (qualitative-quantitative) ...  Read More

Original Article
Designing a Model for Strategic Digital Thinking Competence Evaluation in National Gas Company of Iran

Neda Rahimi; Gholam Reza Hashemzadeh Khorasgani; Kambiz Jalali Farahani; Mahmoud Modiri

Volume 4, Issue 7 , July 2023, Pages 171-202


  Purpose: With the increase of problems and the complexity of organizations, the need to provide better solutions and use more powerful tools of strategic planning is evident because managers with strategic thinking and a better understanding of the strategic plan will perform more effectively. It can ...  Read More

Original Article
Examining the Effective Factors of Digital Transformation in the Process of Teamwork Development

Sasan Adib; Mohammad Montazeri; Yousef Ahmadi

Volume 4, Issue 7 , July 2023, Pages 203-232


  Purpose: this study has been conducted with the aim of understanding the phenomenon of evading teamwork with a phenomenological approach in the General Department of Cooperation, Labor and Social Welfare of Fars Province. Method: The research method of the present study was conducted with qualitative ...  Read More

Original Article
Identifying Factors Affecting the Acceptance of Mobile Marketing Activities by Customers Using a Meta-Synthesis Approach

AliReza Mandegari; Sina Nematizadeh; Abbas Heidary

Volume 4, Issue 7 , July 2023, Pages 233-263


  Purpose: The aim of the present research is to identify the factors influencing the acceptance of mobile marketing activities by customers using a meta-synthesis approach.Method: The research was conducted with an exploratory and qualitative approach. Using a systematic and meta-synthesis review approach, ...  Read More

Original Article
Designing an Organizational Performance Model Based on the Digital Status of the Organization During the Covid-19 outbreak in the Ministry of Industry, Mine and Trade

Zohreh Namaki; Sayyed Mohammadreza Davoodi; Saeed Aghasi

Volume 4, Issue 7 , July 2023, Pages 265-287


  Purpose: The purpose of this study is to design an organizational performance model based on the digital status of the organization in the Corona pandemic with a theme analysis approach in the Ministry of Industry, Mine, and Trade (MIMT).Method: This research was conducted with a qualitative approach. ...  Read More

Original Article
Research & Development of Digital Marketing and Innovation in Commercial Automotive Industry

Soraya Lashgari; sadegh abedi; Reza Radfar; Javad Iranban

Volume 4, Issue 7 , July 2023, Pages 289-310


  Automotive industry particularly, commercial automotive industry, ranks as a key industry in the economic growth. The necessity of investigating the research & development(R & D) activities of digital marketing and innovation in the form of a dynamic system in automotive industry based on the ...  Read More

Original Article
Explanation of Digital Equipment Technology Selection Model for Equipping Downstream Petrochemical Industrial Units

Abutorab Alirezaei; Hojjatollah Bagheri Bagheri; Mohammad Reza Kabaran Zadeh

Volume 4, Issue 7 , July 2023, Pages 311-335


  Purpose: Technology plays an essential role in any country to achieve sustainable development. Choosing appropriate and advanced technology is one of the strategic decisions of industrial managers. This research discusses the critical factors that should be considered in the process of choosing new technologies ...  Read More

Original Article
Analyzing the Requirements of the Book Recommender System and Providing a Conceptual Model for Iranian Digital Libraries

Maryam Azimian; Nusrat Riahi Nia; Ali azimi vaghar; Keyvan Borna

Volume 4, Issue 7 , July 2023, Pages 337-361


  Purpose: The main purpose of this study is to design and evaluate a book recommender system in digital and public libraries. The solution has been provided by receiving and reviewing the preferences and experiences of users and profile information and studying the background of each user, as well as ...  Read More

Original Article
Designing and Validating an Electronic Customer Relationship Management Model in Private Banks

Mina Abdolalipoor; Hossein Budaghi Khajeh Nobar; Parvaneh Gelard; Reza Rostamzadeh

Volume 4, Issue 7 , July 2023, Pages 363-396


  Purpose: The purpose of this research was primarily to design the electronic customer relationship management model and explain its consequences.Method: Validation of electronic customer relationship in private banks based on mixed research and descriptive-exploratory method were used. On this basis, ...  Read More

Original Article
Digital Transformation Planning and Frameworks

Sepideh Ciruskabiri; Ahmadreza Varnaseri

Volume 4, Issue 7 , July 2023, Pages 397-433


  Purpose: The Purpose of this paper is to explain the nature and process of digital transformation.Methodology: Its methodology is based on a structured literature review (SLR) and searching scientific sites and specialized resources. One roadmap model, six maturity assessment models, three digital business ...  Read More

Original Article
Designing a Model of Agile Digital Marketing Capabilities in the Insurance Industry

Seyed Rasoul Hoseini; Ammar Moghaddas Shargh; Tooktam Salari; Mohammad Mahdi Banimahd Rankouei

Volume 4, Issue 7 , July 2023, Pages 435-464


  Purpose: Dynamic features of the market, increased competition, and globalization are primary requirements of active participation in new markets. These days, only companies which benefit from digital agility and function fast, as well as flexibly, can grow and expand their market. The present study ...  Read More